Blog Articles

You are welcome to read our blog articles from any of the below categories.
Choosing the right server for your website

Choosing the right server for your website

Getting a website is always a fun project and the end result is something that we are always looking forward to see and experience. We have however noted through experience that most prospective website owners and very importantly most online store owners, never gave...

An effective domain name: Things to consider:

An effective domain name: Things to consider:

We all know the question; which came first? The chicken or the egg? This question becomes relevant to small business owners. What comes first; the name of the company or the domain name (website name)? Not many of us have the luxury on deciding both at the same time....

Webhosting: The Unlimited Bandwidth Myth:

Webhosting: The Unlimited Bandwidth Myth:

So, you decided to purchase some shared server space with a hosting company? Are you happy to see that they offer unlimited bandwidth? Happy to see that the traffic allowed to your website will be unlimited? Sorry, there is no such a thing as unlimited bandwidth when...

Generic Top Level Domains: Their meaning.

Generic Top Level Domains: Their meaning.

Today we proceed with our discussion on domains and how to choose one. In our previous article we have touched on the available generic Top Level Domains as an alternative to the Top Level .com Domain. In this article we are going to list various generic Top Level...

WordPress.com versus WordPress.org:

WordPress.com versus WordPress.org:

Wordpress.com versus Wordpress.org: Which one should I use? If you have ever read any of WebScripto's blog posts, you would have noticed that we prefer Wordpress as the go-to web platform of choice. You would also have noticed the reasons why we prefer Wordpress....

Why you should get a WordPress website:

Why you should get a WordPress website:

Why should I get a Wordpress website? In today’s article we will answer the question: Why should I get a Wordpress website? So you have realised that your business needs a website that must assist you with getting leads and guide potential customers towards purchasing...

How to list your business on Google:

How to list your business on Google:

How to list your business on Google: In today’s article we will have a look at how to list your business on Google. We previously had a look at search engine optimisation (SEO) and more specifically Google as it is the most widely used search engine. Google is however...

How to write blog posts:

How to write blog posts:

We have recently published an article on why you should be blogging. We also published an article in which we discussed the reasons why people are shying away from writing blog articles. We also have an article on Beating Writer's block. In this article we will have a...

Why do online stores fail?

Why do online stores fail?

Why do online stores fail? Why do we ask this question? We ask this question because it is extremely relevant. According to various sources, more than 90% of all online stores fail within the first 120 days since being launched. Yes, you have read that correctly. A...

10 SEO MISTAKES TO AVOID NOW

10 SEO MISTAKES TO AVOID NOW

SEO mistakes to avoid: Why do we make SEO mistakes? Why do we need to discuss SEO mistakes? Let’s be honest. If we have a website, we would like to see a growth in visitors. There is no better feeling than to see a growth in visits and to see your website move up the...

5 Signs your Business Website is not performing:

5 Signs your Business Website is not performing:

We have built a couple of websites for businesses over the years and learned a great deal about the requirements to run a successful business website. Very often we hear a person saying that they want a website for their business in order to direct clients to it when...

A CMS website for your business?

A CMS website for your business?

What is a CMS website? Wikipedia defines a content management system (CMS) as follows: “A content management system (CMS) is a computer application that allows publishing, editing and modifying content, organizing, deleting as well as maintenance from a central...

Why we use WordPress to build websites:

Why we use WordPress to build websites:

We are often asked by clients and potential clients alike, why we use Wordpress as our platform of choice to build websites. We are also very often asked whether we do build HTML websites. In order to answer this question, we will have a look at the following...

What’s in a website?

What’s in a website?

You have visited many websites. You may even have your own website. What you see when you open or visit a website is the culmination of a couple of key decisions, actions, coding and even frustrations. So what exactly is it that goes into a website? Who creates the...

Why do online stores fail?

Why do online stores fail?

Why do online stores fail? Why do we ask this question? We ask this question because it is extremely relevant. According to various sources, more than 90% of all online stores fail within the first 120 days since being launched. Yes, you have read that correctly. A...

Blogging and Credibility

Blogging and Credibility

Every now and again when we discuss a website layout with a client, we are shocked to see the vehement opposition to having a blogging area on their websites. The reasons for not wanting a Blog are plenty. It ranges from, “I am not a blogger”, “it is not a blogging...

Beating that Blogger’s Block!

At WebScripto we are keen on writing blog posts and to write them as often as possible. As explained in previous blogs, writing regular, engaging blog posts is good, not only for marketing your skills, services or products but also for search engine optimisation....

What to blog about?

What to blog about?

Is blogging an important element of a website? It is highly unlikely that we will have different answers. Of course blogging is good for website owners. We know this as it has been advocated for such a long time. What should we blog about then? Some answers may...

21 Blogging ideas to promote your business:

21 Blogging ideas to promote your business:

In our previous blog post we pointed out the immense value of blogging as a tool to generate traffic to your website. We compared a well-kept blog with the writings of Charles Dickens and argued that well-crafted blog posts can lead to success similar to Charles’...

Stop resisting writing blog posts:

Stop resisting writing blog posts:

Should you stop resisting writing blog posts? We have had innumerable conversations with both clients and people in the online industry about blogging and how important blogging is to a website. We have recently written a short blog article on the importance of...

How to increase website SEO ranking by blogging:

How to increase website SEO ranking by blogging:

Increase your website SEO: In this article we will have a look at how to increase your website SEO ranking by blogging. During the years we have had several discussions with clients and other people in the online industry. The one topic that always gets a lot of lip...

How to write blog posts:

How to write blog posts:

We have recently published an article on why you should be blogging. We also published an article in which we discussed the reasons why people are shying away from writing blog articles. We also have an article on Beating Writer's block. In this article we will have a...

10 Important considerations for e-commerce businesses. (Part2)

10 Important considerations for e-commerce businesses. (Part2)

We considered a large number of pros and cons of running an e-commerce business in the first article in this series. We noted that running an e-commerce business comes with many challenges and possible potholes that may harm your business. In WebScripto’s experience...

Considering selling online? (Part 1)

Considering selling online? (Part 1)

It is great to be back with a blogpost after taking a hiatus from blogging for a bit. Be that as it may, we are going to kick off with a short series on taking your business online and to have your products purchased online. As you will know very well, online trading...

Selecting an Open Source E-commerce Platform Solution. (Part 4)

Selecting an Open Source E-commerce Platform Solution. (Part 4)

In our previous articles in this series we considered the need to sell online, the 10 most important considerations to keep in mind before we set up an e-commerce business and deciding on one of the three available platforms for our e-commerce business. In today’s...

Deciding on an e-commerce platform. (Part 3)

Deciding on an e-commerce platform. (Part 3)

In our previous article we had a look at 10 important considerations when planning to open an online shop or which is better known as an e-commerce business. One of the factors was finding the e-commerce platform that suits your needs best. In this regard we...

Why do online stores fail?

Why do online stores fail?

Why do online stores fail? Why do we ask this question? We ask this question because it is extremely relevant. According to various sources, more than 90% of all online stores fail within the first 120 days since being launched. Yes, you have read that correctly. A...

How to increase website SEO ranking by blogging:

How to increase website SEO ranking by blogging:

Increase your website SEO: In this article we will have a look at how to increase your website SEO ranking by blogging. During the years we have had several discussions with clients and other people in the online industry. The one topic that always gets a lot of lip...

Good Organic SEO Practices: Keywords Part 1:

Good Organic SEO Practices: Keywords Part 1:

Good Organic SEO Practices: Keywords Part 1: It is a very happy “Hi” from me at WebScripto. I have unfortunately not written a blogpost for a long time but I am very happy to say that I have been very busy and blessed with a lot of work. I had to look at my previous...

SEO: Organic v Non-Organic Search

SEO: Organic v Non-Organic Search

Stop it! Just when I thought I figured out what SEO is we are requested to consider the difference between Organic and Non-Organic Search Engine Optimisation. When will this stop, you may ask. Not soon, I will respond. Seriously though, just as soon as we get to...

SEO, how soon does it work? (Part 2)

Whilst search rankings are important, striving to rank first for some keywords will be an unrealistic goal and should therefore not be your only priority. SEO results should be seen as outcomes, rather than outputs. With that out of the way let’s look at another...

10 SEO MISTAKES TO AVOID NOW

10 SEO MISTAKES TO AVOID NOW

SEO mistakes to avoid: Why do we make SEO mistakes? Why do we need to discuss SEO mistakes? Let’s be honest. If we have a website, we would like to see a growth in visitors. There is no better feeling than to see a growth in visits and to see your website move up the...

8 Benefits of listing your Business on Google my Business:

8 Benefits of listing your Business on Google my Business:

We recently had a look at how to setup and list your business on Google my Business. In this article we will have a look at the many benefits of listing your business on Google my Business. Local listings: According to Google, as many as one in three “Google searches”...

Why do online stores fail?

Why do online stores fail?

Why do online stores fail? Why do we ask this question? We ask this question because it is extremely relevant. According to various sources, more than 90% of all online stores fail within the first 120 days since being launched. Yes, you have read that correctly. A...

DISCOVER HOW TO BOOST LEADS OR SALES

DISCOVER HOW TO BOOST LEADS OR SALES

Reach your Customers online and grow your reputation with a well-planned Digital Marketing Strategy. It doesn’t matter what type of business you have or whether it’s a small, medium or large business, your customers need to feel that they and their priorities are your...

Customer Engagement: The Marketing Funnel

Customer Engagement: The Marketing Funnel

Customer Engagement: The Customer JourneyIn our previous Blog Post we explained the concept of the Buyer Persona which in short is your Ideal Customer.  By now you should have a picture in your mind of who your Ideal Customer is. The next step is to understand the...

Connect with your Customer in a Meaningful Way

Connect with your Customer in a Meaningful Way

Customer Engagement: Buyer Personas Steve Jobs famously said “Get closer than ever to your customers. So close that you tell them what they need well before they realise it themselves.”Easier said than done, right? How do you connect with your customers and get close...

Digital Marketing Strategy

Digital Marketing Strategy

Digital Marketing Strategy: Myth or Necessity? In our previous Blog Post we explained the concept of the Marketing Funnel which, as part of a Digital Marketing Strategy, in short relates to the journey your customer or client undertakes to engage your services or to...

Frequently Asked Questions

Frequently Asked Questions

How long does it take to create a website? Depending on the type of website it may take from 1 to 4 weeks to design and develop your website. If the design is complex and requires a number of revisions it may extend the process up to 5 or 6 weeks. Although we will...

Broken website: 11 Causes

Broken website: 11 Causes

Leading causes of a broken website: As with everything else we own, one of the possible problems with having a website is that it can break. Just like files on your pc or mac can become unstable or corrupted, websites can also become corrupted or completely broken....

Is website maintenance necessary?

Is website maintenance necessary?

The short answer, yes! The long answer, yes, it absolutely is. Over and above preventing WordPress website mistakes, website maintenance,  also referred to as website care, is not only necessary, it is extremely important. If you own a website and do not have it...

Website Protection and Website Maintenance:

Website Protection and Website Maintenance:

In our previous article we had a look at the most likely causes of your website being broken. Today we will consider proper website protection through website maintenance.. We identified the following causes for website failures.: Out dated or incompatible Plugins...